Turn mobile interactions into persistent customer connections.
MobileDigital's "intouch" SaaS platform connects existing customer platforms to the core capabilities of the mobile device — enabling brands to deliver, activate and continuously engage customers through channels native to mobile.
At the core is Add2Wallet — transforming a message, gift, reward, ticket, offer or customer interaction into a persistent presence on the customer’s mobile device.
The result is a direct, measurable engagement channel that complements your existing CRM, loyalty, rewards and commerce platforms — rather than replacing them.
Friction is the enemy in mobile engagement .
Every extra tap, delay, or decision moment interrupts the instant connection that defines mobile behaviour.
In mid 2026 native wallet passes shifted from
payments and pass storage tools - and became active when touched - opening a new and affordable "front-door" to brand access.
Our Tap2 software design philosophy matches how people want to use their phone. Designed so interactions on the mobile are zero friction, instant, simple, and intuitive.
We designed our platform around the capabilities of the phone.
Interactions are crafted for how people actually use their phones — instant, personal, visual, and effortless.
Visual messaging works. With 97% read rate, and >90% opened within the first 30 minutes.
Compare this with email open rates,. Direct to mobile multimedia wins the race for eyeballs and engagement.
Wallet passes can be pre-programmed
to be delivered with push messages that
are triggered by Calendar and Geo based pre-sets.
Unlimited push messages to the mobile
screen in any month for less
than the cost of one SMS
Imagery transforms a simple transaction into a heartfelt moment—making the experience vivid, personal, and unforgettable.
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MobileDigital have owned the URL -
Add2Wallet.link since 2017.
The biggest immediate challenge is to maximise the number of customers who adopt the wallet - and Add2Wallet link drives higher adoption
Add2Wallet digital value experiences are unique. The first moment of delivery sets the tone.. It should be an unofrgettable surprise and delight moment - and that initial positive experience should carry through the activation and redemption pocess, as well as encourage an opportunity for persistent engagement post redemption.
An Add2Wallet digital value
Our Canva integration makes it effortless to create unique, attention-grabbing, and emotionally engaging designs—empowering anyone to craft stunning, personalized visuals that elevate every multimedia message or stored value card in minutes.
Our patented ability to write directly onto the visual in multimedia introduces a new canvas, and a new dimension of personalization, security, and engagement—transforming the direct-to-mobile channel experience .
The Wallet creates Persistent Presence.
Persistent Presence reinforces habit.
Habit supports loyalty.
Loyalty creates commercial value.
Our patented active-on-delivery technology is an industry-changing breakthrough—eliminating friction, stored value arrives active ready to use, delivering unmatched immediacy, emotional impact, and eliminating activation friction.
Value sent is NOT the same as value delivered.
There are structural issues in current methods used to deliver stored value.
MobileDigital's Add2Wallet activation processes tracks and repots on delivery and activation of stored value
Multiple channels, one intelligent platform. MobileDigital recognises that the best route to the recipient depends on their chosen preferred channel choice, and this varies by market.
Smart, plain-language on tap active links unlock instant actions — check card balance, text thanks, watch a video, Add2Wallet : one tap & zero friction - MobileDigital owns over 100 active links that in the RCS world become buttons.
With a US patent issued and global patents pending, MobileDigital is the inventor and category leader in active multimedia stored value—defining a new standard for instant, personalized, active and verifiable value delivered direct to mobile.”
Our patented Multidimensional Verification ( MDV) delivers enterprise-grade trust and security—verifying every message, device, and redemption - all prior to delivery in real time to ensure that every gift, reward, or payment reaches the right person, safely and instantly.
MobileDigital was incorporated in 2015. The company has accumulated deep knowledge and experience across all layers of mobile engagement.
We have been working with the native wallet since 2017.
Experince does count.
Our Tap2 software design philosophy embodies what mobile was meant to be—instant, intuitive, frictioonless —powered by active links that turn every tap into immediate action, connection, and measurable engagement.
MobileWallet passes commercially rival email as an affordable outreach capability. Pricing Plans available from MobileDigital enable unlimited push messages to be sent per month - for as little as 1c per month
The more messages that are seen, and trusted, the greater the redemption of offers, voucher, gifts, rewards and incentives.
Passes in wallets provide persistent branding and touch points that build brand memory and commercial value.
Our platform has complete set of API’s and Webhooks to enable integration with existing marketing stacks - as well as deep integration with a limited number of marketing platforms.
Add another dimension to your mobile commerce by inserting intelligent data tags (unique to each individual ) onto every image. Achieve richer engagement and improved conversion by delivering visuals that contain contextual and individually relevant content, and do it at scale.
Utilize your existing customer intelligence database
Have full control over visuals, positioning and alignment
Streamline creative flow with our Canva plugin
A single successful Add2WalletTM pass within the native wallet can become
• A long tailed engagement channel
• A loyalty / access relationship
• A retail media endpoint
• A promotional surface
• Persistent brand presence on the phone
A gift card, loyaty, incentive or reward offer can be delivered directly to the recipients mobile inbox as a hyper personalised visual offer, and inclusing a one tap to activate Add2Wallet.link that enables the active card to be installed ready for use in the recipients mobile wallet.
Your pass is now a live branded persistent presence in the wallet.
The pass can offer a comprehensive directory containing ten essential information categories that can be access by just tapping active link, as well as geo and calendar automated push mesages to the phone lock screen.
The shift to persistent wallet engagement is real and current. Wallet Announcements at WWDC 26 make it very clear that Apple is bulding a value and engagement utility layer, and some very powerful real estate with the announcement that Featured Actions will be avalable on all passes in iOS 27.
Ongoing developments by Google, Apple and Samsung are establishing this new engagement layer - and near and longer term value opportunity for digital value experiences and persistent mobile engagement with the wallet being the orchestration channel.
Value is increasingly in what happens after arrival: including issues such as brand visibility, contextual surfacing relevance, reminders, insight, and retention.
Wallets open opportunities for new engagement services, new telemetry reporting, retailer upselling, AI services, wallet-native campaigns, and potentially new recurring SaaS revenue and transaction layers.
Native wallets convert digital value from a one-off delivery event into a persistent, updateable and contextual customer asset.
Retailers can leverage native mobile wallets to enhance customer loyalty by integrating personalized offers and rewards directly into the wallet. This approach not only increases customer engagement but also provides valuable data insights that can be used to tailor future engagement strategies.
Native wallet passes provide brands with opportunities to be useful, without the cost of SMS, MMS, RCS or WhatsApp messaging.
Add2Wallet.ai turns digital value into a persistent mobile asset.
The agentic relationship layer for native mobile wallets. It determines the next appropriate action for each wallet holder, updates the pass, selects the right communication channel and verifies whether the intended outcome occurred.
Persistence creates a new customer engagement layer. Add2Wallet.ai enables brands to maintain contextual contact after the initial send — through wallet updates, reminders, expiry prompts, balance visibility, location or time-based triggers, and post-activation engagement. The result is a persistent mobile surface for managing the customer relationship after acquisition, not merely a delivery mechanism for stored value.
Persistent mobile presence: Add2Wallet.ai keeps digital value visible and recoverable inside the customer’s native mobile wallet, rather than buried in email, SMS, or app clutter.
Contextual engagement after delivery: Trigger reminders, updates, expiry prompts, balance visibility, and next-best actions based on time, location, campaign stage, or customer context.
A new mobile engagement layer: Turn gift cards, rewards, offers, vouchers, and incentives into ongoing customer relationship assets — not one-off delivery events.
Our focus is on delivering mobile commerce solutions that represent easy, fast and frictionless engagement experiences for your mobile customers.
We have developed a comprehensive set of API's and Webhooks. We can quickly integrate with industry leading CDP & CRM tech stacks, manage data and security without costly development, time and skills investments.
We believe the best approach to achieve business outcomes is to work with existing tech stack investments, incorporate function delivered by best of breed 3rd party tools and to optimize the customer experience using core functions of the mobile handset.
So if your companies tech stack is not in this list, don't worry. Let's talk and we can make it so.
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You have an email strategy and an SMS or messaging strategy.
It's time to develop your wallet strategy.
